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William Higham is a worldwide authority on future and evolving consumer behaviours. He helps organisations to understand how tomorrow’s Smart Consumers will think, feel, behave and how they can benefit from this in their business. William creates consumer strategy reports, runs management planning and innovation workshops, and writes and presents on trends.
He gained his initial experience with consumers in the entertainment industry in the 1990s. He began in marketing communications at Sony Music, where he worked on Michael Jackson, Motorhead and Alice Cooper. He later worked as Marketing Manager at Virgin & Universal, where he ran campaigns for The Rolling Stones, The Cure, Meat Loaf, Verve, XTC and Smashing Pumpkins.
William Higham is a worldwide authority on future and evolving consumer behaviours. He helps organisations to understand how tomorrow’s Smart Consumers will think, feel, behave and how they can benefit from this in their business. William creates consumer strategy reports, runs management planning and innovation workshops, and writes and presents on trends.
The feedback is all very positive, and I personally found William really easy and a real pleasure to work with. He got the brief exactly, and delivered the right kind of speech that we expected him to.
British Property Federation
Will’s talk was a great way to start our strategy conference. He brought new, provocative insights into evolving consumer behaviours, inspiring the audience to think of new ways to serve tomorrow’s consumer.
Matt, Director of Strategy & Business Transformation, Primark
ADDRESS :
STRATFORD-UPON-AVON, CV37 1RD
PHONE :
020 7993 2724
WEBSITE BY BEECH WEB SERVICES.
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